Blockbuster Rebrand:

This project involved reinventing a "dead brand" as something more sustainable and current. Blockbuster was a video rental shop before going into bankruptcy in 2010.

My aim was to establish Blockbuster as a subscription based video service similar to that of competitors like Netflix. Blockbusters USP would be offering older classic films to appeal to an audience seeking a nostalgic blast from the past.

Skills exhibited in this project: Use of creative cloud applications such as Photoshop and Illustrator. Also this was my first time using app and web design choices.